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Bevans Real Estate

Bevans was a franchise real estate brand that peaked at the beginning of this century. As with all things property, it was there, it burnt bright and then moved to another location.

The Bevans brand became a benchmark for boutique in the property market in the Illawarra. Often copied but never surpassed, the business introduced style to the business of property marketing with the Offices, their Brochures, their Signs, the Photography. Everything about their marketing was considered and engaging.

Bevans invested cleverly in the creation of content for all of our campaigns. The notion of caring about what you say, and following it up with conviction, has a lasting impact on the client and the presenter. By making the message important, and worth caring about, it follows that the transaction takes on a special value that can be appreciated through time. Surprisingly.... this leads to repeat business.

Many systems that are introduced to sales centric businesses tend to take a lot of time but don’t necessarily guarantee results. It is through the investment in, and experience of, using CRM across a broad personality based industry, that we have solid experience in the implementation and best practice of using database. As they say: you can lead a horse to water. We are qualified to audit your business and advise on the horse. Or the donkey.

Another novel quality inherent in the property industry is the use of the gimmick and the idea bubble. Maybe because of the enthusiasm for the sale (or just the drugs they take), every single fad and fiction came passing through our marketing offices. We think that any idea is worth pursuing and testing. So long as it fits into the long term strategy and best practice of the business. And it is completed with intelligence and quality.

At Bevans the implementation of group policy and procedure was approached with a sense of flair and attraction. There is no point in popping out compliance manuals and How To text when no one cares about or reads them. So, our brochures, booklets, blogs and bibles always had an engaging plot and a sense of the target audience. Not everyone can write, so we either employed qualified writers or trained selected individuals to do it properly.