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Off The Grid

Off The Grid

Grids and grid systems are an integral part of graphic design. They can be manipulated into any shape and size and provide clarity and structure to a design.

Some classic examples of strong grid based work can be seen in the Swiss design often referred to as the International Typographic Style. Icons in the industry like Josef Müller-Brockmann paved the way with this clean, bold style.

We often work on developing consistent designs for clients’ Instagram feeds as part of many of our packages - Instagram is like one giant grid. 1080x1080 squares that when viewed as a profile feed form a long scrolling snapshot of a theme, topic, business, individual – anything.

Some might see this as quite limiting in terms of design, only being given a small box to work with. Not us.

Recently we have been playing around with creating some interesting ‘puzzle grids’ where the images are not limited to a single container, instead content spreads and flows across multiple frames. When viewed as a single post they appear incomplete, but when viewed as a profile they form a beautiful and sometimes complex larger image. Or story. 

 

There is a definite beauty to things being neatly structured, ordered, aligned - but there’s something liberating about making people question and engage with (content and) a platform that is used mindlessly in a more thoughtful way. 

 

Give us a shout at Bevans and we can make a mess of your neat and ordered style.

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What's the Value?

What's the Value?

It's all about brand at Bevans Marketing

It's all about brand at Bevans Marketing

Part 1 - The Return of the Queue

Part 1 - The Return of the Queue